Playgrounds for retail.

We design, manufacture and install highly engaging bespoke natural playgrounds for all types of retail locations.

We know how to get lots of people to your location and encourage them to stay and play for longer. If you’re operating a retail destination, you’re likely looking for ways to attract more people, enhance the visitor experience and encourage people to stay longer and spend more on-site.

On top of that, you want them to recommend your destination to their friends, share it on social media, and come back again and again. We’re experienced in creating bespoke, original, sustainable playgrounds that provide youngsters with rich, creative, engaging play. We can help you keep mum and dad coming back year after year.

We’ll add amazement and wonder.
Are you ready for an instagrammable playscape?

Come and look around some of our bespoke playgrounds

Increasing family appeal for retail at Bicester Village
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Elevating a retail space to boost F&B
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A new retail play space inspired by history - Kildare
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Some of the clients we’ve worked with...

Frequently asked questions

Incorporating a play space into a retail environment offers numerous benefits for both shoppers and retailers. For families, it provides a safe, engaging area where children can play and explore, making shopping trips more enjoyable and less stressful. Being a more attractive environment to families encourages longer visits and can increase spend in areas like cafes and restaurants. For retailers and shopping centres, a well-designed play space helps attract and retain customers by differentiating your centre from competitors that aren't as family friendly. Play areas also encourage social interaction and create a positive atmosphere, contributing to repeat visits and boosting footfall. By combining fun and convenience, retail play spaces foster loyalty and satisfaction among shoppers.

There are many ways to incorporate play into a retail environment, depending on the available space and the character of your shopping centre. TouchWood Play has created vibrant playgrounds in outdoor areas where children can burn off energy during shopping breaks, providing a refreshing escape for families. Indoors, we specialise in replacing traditional soft play with natural, sustainable timber-based play structures that include sandpits, role-play zones, slides and nature-inspired features. These designs create inviting, eco-friendly spaces that engage children’s imaginations while complementing the retail environment.

Our playgrounds for retail environments can be designed to cater to children of all ages, according to your needs. We work closely with our clients to understand the specific age ranges they want their play areas to serve, ensuring the design includes a variety of play elements that offer different levels of challenge and engagement. This approach means toddlers, young children and older kids can all find safe and enjoyable activities. Our inclusive designs often feature spaces for quiet play, active climbing, sensory experiences, and imaginative role-play, helping families stay together and enhancing the overall shopping experience.

Yes, absolutely! At TouchWood Play, we specialise in creating bespoke playgrounds that seamlessly integrate with the unique branding and themes of shopping centres. Whether you want to reflect your centre’s colours, logos, or overall aesthetic, we work closely with you to design play areas that complement and enhance your environment. Customisation options include tailored colour schemes, themed play structures, bespoke signage, and creative use of natural materials that tie into your centre’s identity. This personalised approach not only makes the playground visually appealing but also strengthens your brand’s connection with families and visitors.

TouchWood's design team specialises in creating bespoke play spaces to fit any environment. With a deep understanding of safety regulations relating to fall zones and clear space needed around different pieces of equipment, combined with careful planning and creativity, we can design play equipment to enhance any space. Where space is restricted, we can focus on vertical play elements, multi-functional features, and sensory zones that engage children while making efficient use of the area available. Our designs also prioritise safety and can include movement audits, ensuring smooth flow and easy supervision within confined environments. By tailoring each playground to the specific dimensions and needs of the site, we create inviting, fun and functional play areas that complement indoor retail or community settings.

Yes! For example, at The Mall Cribbs Causeway, we have installed the Water Garden for the past three years. We designed these play structures with seasonality in mind and uninstall and store the materials for the winter months, prolonging the life of the timber. This engaging outdoor water play area features interactive water jets and channels, surrounded by natural planting and timber decking. It provides families with a fun and refreshing way to cool down during warmer months, creating a lively and welcoming environment where visitors can relax, shop and dine while children enjoy safe, sensory, nature play.

At TouchWood Play, we prioritise safety and compliance in every aspect of our playground projects. We collaborate with independent safety inspectors and the Royal Society for the Prevention of Accidents (RoSPA) to ensure our designs and installations meet the stringent BS EN 1176 and BS EN 1177 standards. Following installation we organise a play safety inspection and provide a detailed compliance report, offering transparency and assurance to our clients. To further support our clients, we offer a comprehensive aftercare service, providing guidance on maintenance to ensure the longevity and safety of the play area.

Playgrounds that amaze, engage and excite